Bynder Connect on-demand

Hands-on session: Karl Lagerfeld & CX Omnichannel

Discover how Karl Lagerfeld, an e-commerce powerhouse selling across 90 markets and 7+ sales channels, turned one master asset into infinite channel-ready variations with Bynder's CX Omnichannel. Learn how predictable URLs, dynamic transformation, and AI-powered clipping paths replaced costly agency editing and disconnected systems with one automated, end-to-end content supply chain.

Highlights:

One master asset, infinite variations: See how predictable URLs and dynamic transformation let Karl Lagerfeld generate unlimited channel-specific crops, backgrounds, and formats from a single stored asset, no more storing 6+ near-duplicate versions per product.
AI-Powered clipping paths: Learn how Karl Lagerfeld is replacing slow, costly third-party agency editing with AI-generated clipping paths, configured once and reused automatically across every new collection.
Connecting the content supply chain: Discover how linking Creative Force, Bynder, and their PIM system turned disconnected tools into one integrated system of record, eliminating the manual handoffs, spreadsheets, and WeTransfers that used to connect them.

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Highlights:

One master asset, infinite variations: See how predictable URLs and dynamic transformation let Karl Lagerfeld generate unlimited channel-specific crops, backgrounds, and formats from a single stored asset, no more storing 6+ near-duplicate versions per product.
AI-Powered clipping paths: Learn how Karl Lagerfeld is replacing slow, costly third-party agency editing with AI-generated clipping paths, configured once and reused automatically across every new collection.
Connecting the content supply chain: Discover how linking Creative Force, Bynder, and their PIM system turned disconnected tools into one integrated system of record, eliminating the manual handoffs, spreadsheets, and WeTransfers that used to connect them.